It’s been a challenging journey over the last year, which we have likened to a roller coaster on many occasions. Although we are incredibly excited by our new snacks we were also aware that we have brought a completely new product to market that is made from green peas; not something that is common practice in the UK.
Thankfully our hard work is starting to pay off and you can now find our savoury snacks in four flavours; Lightly Salted, Soy & Balsamic Vinegar, Sweet Chilli & Lemon and Smoked Salt & Szechuan Pepper in a number of retail outlets including WH Smith, The Cooperative, Morrisons, Whole Food Stores, Selfridges and now Tesco.
Needless to say we are absolutely thrilled to see our products displayed proudly on shelf and better still to hear the positive feedback from consumers makes it all worthwhile.
We’ve had to move quickly with the development of the brand and at some points things have had to change and we have all had to be flexible in order to make things happen but in true Calbee UK style that’s exactly what we have done.
Coming together as a strong team of colleagues has made us all realise that we are a force to be reckoned with when we work together. We have the best that market has to offer and that is something that we are incredibly proud of.
So next time you’re out shopping if you see our Yushoi Snapea rice sticks on shelf take a picture and share it on Facebook or Twitter. We will never tire of sharing our success with stakeholders and those who enjoy snacks that are healthier but still full of flavour.